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2022 is here—and that calls for a big plan ahead when it comes to finding out what will be trending this year.  The big focus on home décor trends in 2022 will be on ‘COMFORT’. Comfort is the most important home décor trend, wherein the pandemic is getting eased in some regions and we still...
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Social media, travel, and generally changing ways of life have made the world a smaller place. As a textile manufacturing company producing luxury home textiles, we have seen the direct and indirect impact this exposure and exchange of ideas has made on consumer behavior. While the home furnishing retail industry has always laid emphasis on...
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Endless chains of people, products, and processes, come together to make the home of one’s dreams become a reality. At Soft Options, a textile manufacturing company, we are aware of the vital role that we play in this route. Headquartered in India but with a vision that spans the globe, we study cultural diversity to...
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A home furnishing company in the business for close to 70 years, we have been privy to changes in the lifestyle of people and its impact on the choice of styling their homes for decades now. While the tug of war between form and function has been a constant, today, in the 21st Century, we...
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Close to 70 years of being home furnishing manufacturers, we have come to one critical conclusion – there is no “right” or “wrong” when it comes to styling a home. What matters is how the people living inside it feel when they get back after a long day at work, after traveling, or, in most...
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